Blue Ocean Strategy (Paperback)- W. Chan Kim, Renee Mauborgne

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Blue Ocean Strategy (Paperback)- W. Chan Kim, Renee MauborgnePublisher : Harvard Business Review Press (22 May 2017) Language : English Paperback : 224 pages Item Weight : 240 g Description The best of W. Chan Kim and Renee Mauborgne's articles on blue ocean strategy, all in one place. The seminal book Blue Ocean Strategy has sold over 3. 6 million copies globally and is in print in 44 languages. But much of W. Chan Kim and Renee Mauborgne's work on creating new market spaces was originally published in the

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Changes and additions to the new edition of this classic textbook include a new chapter on symmetries

The New Trading for a Living will become an even more valuable resource than the author's previous books: Overcome barriers to success and develop stronger discipline Identify asymmetrical market zones

Item Weight ‏ : ‎ 508 g

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